Majority of Consumers Feel Safe With DIY Home Security: Parks Study
source: technewsworld.com | image: pexels.com
Some 60% of consumers believe their self-monitoring home security systems keep them just as safe as monitoring provided by security pros, according to research released by Parks Associates.
“Consumers view self-monitoring as a way to be notified of what’s going on in their homes. For many of them, that can provide the peace-of-mind that’s safe enough for certain households,” Parks President and CEO Elizabeth Parks told TechNewsWorld.
Based on a survey of 8,000 U.S. internet households, the research also found that the major reason for canceling professional monitoring systems was cost, with 25% of consumers citing “fees too high” as their reason for terminating their monitoring services.
Also mentioned as reasons for cutting professional monitoring were an increased sense of neighborhood safety and a realization that the household doesn’t use its system enough.
While many consumers feel their self-monitoring systems keep them safe, professional monitoring services remain popular.
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