This Hyper-Smelling AI Can Sniff Out Counterfeit Sneakers—and That’s Only the Beginning
source: fastcompany.com | image: pexels.com
Osmo, an AI startup focused on mapping scent, has an ambitious plan to use its sensor tech to find everything from fake shoes to tumors growing inside your body.
I want a tricorder,” Alex Wiltschko tells me on a Zoom call. Wiltschko, the founder of the AI company Osmo, is referring to the handheld device used by the Enterprise’s crew in its exploration across the universe. In Stark Trek, the tricorder can tell crew members everything they need to know about an object simply by holding it nearby.
One could say that Wiltschko and his team have created an alpha version of the fantasy device. His team has developed a backpack-sized machine equipped with a smelling sensor that uses artificial intelligence to identify counterfeit products by analyzing their chemical composition. Osmo has recently partnered with sneaker resale platforms to show that the high-tech sniff test is capable of identifying fakes with a high degree of accuracy.
IT’S ALL ABOUT THE MOLECULES
Everything in the world has a smell, from clothes to cars to your body. Those scents are volatile molecules, or chemistry that “flies” off those objects and reaches our nostrils to tell us things. You experience this consciously and clearly when something is new to your nose, like smelling a new car or a pair of sneakers. Continue reading “Hyper-Smelling AI”